{"id":32382,"date":"2024-05-13T09:02:40","date_gmt":"2024-05-13T02:02:40","guid":{"rendered":"https:\/\/spa-g.com\/?p=32382"},"modified":"2024-07-03T17:55:39","modified_gmt":"2024-07-03T10:55:39","slug":"tim-hieu-nganh-marketing-hoc-nhung-gi-va-trien-vong-nghe-nghiep-ra-sao","status":"publish","type":"post","link":"https:\/\/spa-g.com\/tim-hieu-nganh-marketing-hoc-nhung-gi-va-trien-vong-nghe-nghiep-ra-sao\/","title":{"rendered":"T\u00ecm hi\u1ec3u ng\u00e0nh Marketing: H\u1ecdc nh\u1eefng g\u00ec v\u00e0 tri\u1ec3n v\u1ecdng ngh\u1ec1 nghi\u1ec7p ra sao?"},"content":{"rendered":"<p style=\"text-align: justify;\"><em><strong>Ng\u00e0y nay, Marketing l\u00e0 m\u1ed9t trong nh\u1eefng y\u1ebfu t\u1ed1 quan tr\u1ecdng quy\u1ebft \u0111\u1ecbnh s\u1ef1 th\u00e0nh c\u00f4ng trong chi\u1ebfn l\u01b0\u1ee3c kinh doanh c\u1ee7a c\u00e1c doanh nghi\u1ec7p, \u0111\u1ed3ng th\u1eddi x\u00e2y d\u1ef1ng h\u00ecnh \u1ea3nh th\u01b0\u01a1ng hi\u1ec7u v\u00e0 t\u0103ng l\u1ee3i th\u1ebf c\u1ea1nh tranh tr\u00ean th\u1ecb tr\u01b0\u1eddng. V\u1edbi tri\u1ec3n v\u1ecdng ngh\u1ec1 nghi\u1ec7p \u0111a d\u1ea1ng v\u00e0 nhu c\u1ea7u tuy\u1ec3n d\u1ee5ng l\u1edbn, Marketing l\u00e0 m\u1ed9t trong nh\u1eefng ng\u00e0nh \u0111\u01b0\u1ee3c nhi\u1ec1u th\u00ed sinh quan t\u00e2m v\u00e0 \u0111\u0103ng k\u00fd nguy\u1ec7n v\u1ecdng x\u00e9t tuy\u1ec3n t\u1ea1i Tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc CMC. V\u1eady ng\u00e0nh Marketing l\u00e0 g\u00ec, ch\u01b0\u01a1ng tr\u00ecnh \u0111\u00e0o t\u1ea1o ra sao v\u00e0 c\u01a1 h\u1ed9i vi\u1ec7c l\u00e0m nh\u01b0 th\u1ebf n\u00e0o? H\u00e3y c\u00f9ng Tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc CMC kh\u00e1m ph\u00e1 chi ti\u1ebft ng\u00e0nh h\u1ecdc n\u00e0y qua b\u00e0i vi\u1ebft sau \u0111\u00e2y!<\/strong><\/em><\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter wp-image-32385 size-full\" src=\"https:\/\/spa-g.com\/wp-content\/uploads\/2024\/05\/nganh-marketing-la-gi.jpg\" alt=\"marketing l\u00e0 g\u00ec\" width=\"1920\" height=\"1080\" srcset=\"https:\/\/spa-g.com\/wp-content\/uploads\/2024\/05\/nganh-marketing-la-gi.jpg 1920w, https:\/\/spa-g.com\/wp-content\/uploads\/2024\/05\/nganh-marketing-la-gi-300x169.jpg 300w, https:\/\/spa-g.com\/wp-content\/uploads\/2024\/05\/nganh-marketing-la-gi-1024x576.jpg 1024w, https:\/\/spa-g.com\/wp-content\/uploads\/2024\/05\/nganh-marketing-la-gi-768x432.jpg 768w, https:\/\/spa-g.com\/wp-content\/uploads\/2024\/05\/nganh-marketing-la-gi-1536x864.jpg 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/p>\n<h2 style=\"text-align: justify;\">Ng\u00e0nh Marketing l\u00e0 g\u00ec? Ch\u01b0\u01a1ng tr\u00ecnh \u0111\u00e0o t\u1ea1o ra sao?<\/h2>\n<p style=\"text-align: justify;\">Ho\u1ea1t \u0111\u1ed9ng marketing \u1ea3nh h\u01b0\u1edfng v\u00e0 chi ph\u1ed1i quy tr\u00ecnh b\u00e1n h\u00e0ng v\u00e0 ho\u1ea1t \u0111\u1ed9ng kinh doanh c\u1ee7a doanh nghi\u1ec7p. Nhu c\u1ea7u nh\u00e2n l\u1ef1c c\u00f3 tr\u00ecnh \u0111\u1ed9 \u0111\u1ea1i h\u1ecdc cho c\u00e1c v\u1ecb tr\u00ed nh\u00e2n vi\u00ean, chuy\u00ean vi\u00ean, qu\u1ea3n l\u00fd, ho\u1eb7c l\u00e3nh \u0111\u1ea1o c\u00e1c ph\u00f2ng ban Marketing l\u00e0 r\u1ea5t l\u1edbn.<\/p>\n<p style=\"text-align: justify;\">Kh\u00e1i ni\u1ec7m v\u1ec1 Marketing kh\u00f4ng \u0111\u01b0\u1ee3c x\u00e1c \u0111\u1ecbnh b\u1eb1ng m\u1ed9t \u0111\u1ecbnh ngh\u0129a duy nh\u1ea5t m\u00e0 thu\u1eadt ng\u1eef n\u00e0y \u0111\u01b0\u1ee3c gi\u1ea3i th\u00edch d\u01b0\u1edbi nhi\u1ec1u quan \u0111i\u1ec3m kh\u00e1c nhau. Theo Philip Kotler, ng\u01b0\u1eddi \u0111\u01b0\u1ee3c m\u1ec7nh danh l\u00e0 cha \u0111\u1ebb ng\u00e0nh Marketing hi\u1ec7n \u0111\u1ea1i, \u00f4ng n\u00eau c\u1ee5 th\u1ec3 kh\u00e1i ni\u1ec7m Marketing nh\u01b0 sau: \u201cMarketing l\u00e0 khoa h\u1ecdc v\u00e0 ngh\u1ec7 thu\u1eadt t\u1ea1o ra gi\u00e1 tr\u1ecb, truy\u1ec1n th\u00f4ng v\u00e0 ph\u00e2n ph\u1ed1i nh\u1eefng gi\u00e1 tr\u1ecb \u0111\u00f3 nh\u1eb1m th\u1ecfa m\u00e3n nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau \u0111\u1ec3 khai th\u00e1c l\u1ee3i nhu\u1eadn t\u1ed1i \u01b0u.\u201d<\/p>\n<p style=\"text-align: justify;\">Nh\u01b0 v\u1eady, ng\u00e0nh Marketing s\u1ebd l\u00e0 ng\u00e0nh h\u1ecdc cung c\u1ea5p n\u1ec1n t\u1ea3ng ki\u1ebfn th\u1ee9c v\u00e0 k\u1ef9 n\u0103ng v\u1ec1 th\u1ecb tr\u01b0\u1eddng, s\u1ea3n ph\u1ea9m, th\u01b0\u01a1ng hi\u1ec7u, truy\u1ec1n th\u00f4ng, v.v. Qua \u0111\u00f3, gi\u00fap ng\u01b0\u1eddi h\u1ecdc ph\u00e1t tri\u1ec3n n\u0103ng l\u1ef1c \u0111\u1ec3 th\u1ef1c hi\u1ec7n c\u00e1c k\u1ebf ho\u1ea1ch \u2013 chi\u1ebfn l\u01b0\u1ee3c nh\u1eb1m tho\u1ea3 m\u00e3n nhu c\u1ea7u v\u00e0 mong mu\u1ed1n c\u1ee7a kh\u00e1ch h\u00e0ng th\u00f4ng qua qu\u00e1 tr\u00ecnh ti\u1ebfp th\u1ecb, ph\u00e1t tri\u1ec3n th\u01b0\u01a1ng hi\u1ec7u, qu\u1ea3ng b\u00e1 s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5, t\u1eeb \u0111\u00f3 thi\u1ebft l\u1eadp c\u1ea7u n\u1ed1i b\u1ec1n ch\u1eb7t gi\u1eefa doanh nghi\u1ec7p v\u1edbi kh\u00e1ch h\u00e0ng.<\/p>\n<p style=\"text-align: justify;\">T\u1ea1i Tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc CMC, ch\u01b0\u01a1ng tr\u00ecnh \u0111\u00e0o t\u1ea1o <a href=\"https:\/\/spa-g.com\/nganh-marketing\/\" target=\"_blank\" rel=\"noopener\">ng\u00e0nh Marketing<\/a> bao g\u1ed3m c\u00e1c m\u00f4n h\u1ecdc c\u01a1 s\u1edf ng\u00e0nh v\u00e0 chuy\u00ean ng\u00e0nh nh\u01b0 sau: Nghi\u00ean c\u1ee9u th\u1ecb tr\u01b0\u1eddng, Chi\u1ebfn l\u01b0\u1ee3c v\u00e0 k\u1ebf ho\u1ea1ch Marketing, Qu\u1ea3n tr\u1ecb marketing, Quan h\u1ec7 c\u00f4ng ch\u00fang, Qu\u1ea3n tr\u1ecb s\u1ea3n ph\u1ea9m, Qu\u1ea3n tr\u1ecb th\u01b0\u01a1ng hi\u1ec7u to\u00e0n c\u1ea7u, Marketing qu\u1ed1c t\u1ebf, v.v.<\/p>\n<p style=\"text-align: justify;\"><span style=\"text-decoration: underline;\">Xem th\u00eam:<\/span><\/p>\n<ul>\n<li><em><strong><a href=\"https:\/\/spa-g.com\/trai-nghiem-lam-chu-doanh-nghiep-tu-tin-chinh-phuc-thi-truong-voi-sinh-vien-truong-dai-hoc-cmc-tai-workshop-trai-nghiem-khach-hang\/\" target=\"_blank\" rel=\"noopener\">Tr\u1ea3i nghi\u1ec7m l\u00e0m ch\u1ee7 doanh nghi\u1ec7p, t\u1ef1 tin chinh ph\u1ee5c th\u1ecb tr\u01b0\u1eddng v\u1edbi sinh vi\u00ean Tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc CMC t\u1ea1i workshop v\u1ec1 Tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng<\/a><\/strong><\/em><\/li>\n<li><em><strong><a href=\"https:\/\/spa-g.com\/loi-the-gianh-hoc-bong-tri-gia-100-hoc-phi-khi-tham-gia-dang-ky-xet-tuyen-som-tai-truong-dai-hoc-cmc\/\" target=\"_blank\" rel=\"noopener\">L\u1ee3i th\u1ebf gi\u00e0nh h\u1ecdc b\u1ed5ng tr\u1ecb gi\u00e1 100% h\u1ecdc ph\u00ed khi tham gia \u0111\u0103ng k\u00fd x\u00e9t tuy\u1ec3n s\u1edbm t\u1ea1i Tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc CMC<\/a><\/strong><\/em><\/li>\n<li><em><strong><a href=\"https:\/\/spa-g.com\/so-huu-chung-chi-quoc-te-co-hoi-tuyen-thang-dai-hoc-va-nhan-hoc-bong-len-den-100-hoc-phi\/\" target=\"_blank\" rel=\"noopener\">S\u1edf h\u1eefu ch\u1ee9ng ch\u1ec9 qu\u1ed1c t\u1ebf: C\u01a1 h\u1ed9i tuy\u1ec3n th\u1eb3ng \u0111\u1ea1i h\u1ecdc v\u00e0 nh\u1eadn h\u1ecdc b\u1ed5ng l\u00ean \u0111\u1ebfn 100% h\u1ecdc ph\u00ed<\/a><\/strong><\/em><\/li>\n<\/ul>\n<h2 style=\"text-align: justify;\">Tri\u1ec3n v\u1ecdng ngh\u1ec1 nghi\u1ec7p c\u1ee7a ng\u00e0nh Marketing<\/h2>\n<p style=\"text-align: justify;\">Theo th\u1ed1ng k\u00ea t\u1eeb T\u1ea1p ch\u00ed \u0111i\u1ec7n t\u1eed nh\u00e2n l\u1ef1c nh\u00e2n t\u00e0i Vi\u1ec7t, cho \u0111\u1ebfn n\u0103m 2025, ng\u00e0nh Marketing s\u1ebd c\u1ea7n kho\u1ea3ng 21.600 lao \u0111\u1ed9ng tr\u1edf l\u00ean m\u1ed7i n\u0103m. K\u1ebft qu\u1ea3 kh\u1ea3o s\u00e1t th\u00f4ng s\u1ed1 nh\u00e2n l\u1ef1c tr\u1ef1c tuy\u1ebfn Vi\u1ec7t Nam c\u0169ng cho th\u1ea5y, ng\u00e0nh marketing v\u1eabn ti\u1ebfp t\u1ee5c d\u1eabn \u0111\u1ea7u trong nh\u1eefng l\u0129nh v\u1ef1c c\u00f3 nhu c\u1ea7u tuy\u1ec3n d\u1ee5ng nh\u00e2n l\u1ef1c cao nh\u1ea5t.<br \/>\nSinh vi\u00ean t\u1ed1t nghi\u1ec7p ng\u00e0nh Marketing c\u00f3 th\u1ec3 \u0111\u1ea3m nhi\u1ec7m c\u00e1c v\u1ecb tr\u00ed c\u00f4ng vi\u1ec7c nh\u01b0:<\/p>\n<ul style=\"text-align: justify;\">\n<li>Chuy\u00ean vi\u00ean SEO\/SEM<\/li>\n<li>Chuy\u00ean vi\u00ean Qu\u1ea3ng c\u00e1o tr\u1ef1c tuy\u1ebfn<\/li>\n<li>Chuy\u00ean vi\u00ean N\u1ed9i dung s\u1ed1<\/li>\n<li>Chuy\u00ean vi\u00ean Ph\u00e2n t\u00edch d\u1eef li\u1ec7u v\u00e0 \u0110o l\u01b0\u1eddng<\/li>\n<li>Chuy\u00ean vi\u00ean Marketing Full-Stack<\/li>\n<li>Chuy\u00ean vi\u00ean Nghi\u00ean c\u1ee9u th\u1ecb tr\u01b0\u1eddng<\/li>\n<li>Chuy\u00ean vi\u00ean T\u01b0 v\u1ea5n chi\u1ebfn l\u01b0\u1ee3c<\/li>\n<li>Chuy\u00ean vi\u00ean Qu\u1ea3n l\u00fd truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i<\/li>\n<li>C\u00e1n b\u1ed9 gi\u1ea3ng d\u1ea1y, nghi\u00ean c\u1ee9u trong c\u00e1c vi\u1ec7n nghi\u00ean c\u1ee9u, tr\u01b0\u1eddng \u0111\u1ea1i h\u1ecdc,\u2026<\/li>\n<\/ul>\n<p style=\"text-align: justify;\">Theo Navigos Search, d\u1ef1a tr\u00ean c\u01a1n s\u1ed1t nh\u00e2n l\u1ef1c Marketing trong nh\u1eefng n\u0103m g\u1ea7n \u0111\u00e2y, ng\u00e0nh n\u00e0y \u0111\u01b0\u1ee3c \u0111\u00e1nh gi\u00e1 l\u00e0 c\u00f3 nhu c\u1ea7u tuy\u1ec3n d\u1ee5ng cao v\u1edbi m\u1ee9c l\u01b0\u01a1ng h\u1ea5p d\u1eabn. Ng\u01b0\u1eddi theo \u0111u\u1ed5i vi\u1ec7c l\u00e0m Marketing c\u00f3 s\u1ef1 l\u1ef1a ch\u1ecdn \u0111a d\u1ea1ng v\u1ec1 vi\u1ec7c l\u00e0m nh\u01b0 quan h\u1ec7 c\u00f4ng ch\u00fang, content, marketing online, truy\u1ec1n th\u00f4ng, qu\u1ea3n l\u00fd th\u01b0\u01a1ng hi\u1ec7u, quan h\u1ec7 kh\u00e1ch h\u00e0ng,&#8230;<\/p>\n<h2 style=\"text-align: justify;\">N\u00ean theo h\u1ecdc Marketing \u1edf \u0111\u00e2u?<\/h2>\n<h3 style=\"text-align: justify;\">\u0110\u1ea1i h\u1ecdc trong l\u00f2ng doanh nghi\u1ec7p \u2013 l\u1ee3i th\u1ebf mang \u0111\u1ebfn s\u1ef1 b\u1ea3o \u0111\u1ea3m v\u1ec1 c\u01a1 h\u1ed9i vi\u1ec7c l\u00e0m cho sinh vi\u00ean<\/h3>\n<p style=\"text-align: justify;\">L\u00e0 th\u00e0nh vi\u00ean c\u1ee7a T\u1eadp \u0111o\u00e0n C\u00f4ng ngh\u1ec7 h\u00e0ng \u0111\u1ea7u Vi\u1ec7t Nam, v\u1edbi m\u1ea1ng l\u01b0\u1edbi doanh nghi\u1ec7p li\u00ean k\u1ebft trong n\u01b0\u1edbc v\u00e0 qu\u1ed1c t\u1ebf, sinh vi\u00ean ng\u00e0nh Marketing t\u1ea1i Tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc CMC c\u00f3 l\u1ee3i th\u1ebf n\u1eafm b\u1eaft c\u00e1c c\u01a1 h\u1ed9i vi\u1ec7c l\u00e0m t\u1ea1i Samsung, Microsoft, c\u00e1c c\u00f4ng ty th\u00e0nh vi\u00ean c\u1ee7a T\u1eadp \u0111o\u00e0n C\u00f4ng ngh\u1ec7 CMC nh\u01b0: CMC Telecom, CMC Global, CMC Technology &amp; Solution,\u2026 c\u0169ng nh\u01b0 c\u00e1c \u0111\u1ed1i t\u00e1c trong n\u01b0\u1edbc v\u00e0 qu\u1ed1c t\u1ebf c\u1ee7a T\u1eadp \u0111o\u00e0n C\u00f4ng ngh\u1ec7 CMC.<\/p>\n<p style=\"text-align: justify;\">Ngay t\u1eeb n\u0103m th\u1ee9 nh\u1ea5t, sinh vi\u00ean \u0111\u01b0\u1ee3c tham quan th\u1ef1c t\u1ebf t\u1ea1i c\u00e1c doanh nghi\u1ec7p \u0111\u1ed1i t\u00e1c thu\u1ed9c Top 500 Doanh nghi\u1ec7p l\u1edbn nh\u1ea5t Vi\u1ec7t Nam (VNR500) v\u00e0 c\u00e1c \u0111\u01a1n v\u1ecb th\u00e0nh vi\u00ean c\u1ee7a T\u1eadp \u0111o\u00e0n C\u00f4ng ngh\u1ec7 CMC, qua \u0111\u00f3 c\u00f3 \u0111\u01b0\u1ee3c c\u00e1i nh\u00ecn t\u1ed5ng quan v\u1ec1 m\u00f4i tr\u01b0\u1eddng l\u00e0m vi\u1ec7c trong t\u01b0\u01a1ng lai. \u0110\u1ed3ng th\u1eddi, trong qu\u00e1 tr\u00ecnh \u0111\u00e0o t\u1ea1o, sinh vi\u00ean s\u1ebd \u0111\u01b0\u1ee3c th\u1ef1c t\u1eadp 1 h\u1ecdc k\u1ef3 t\u1ea1i doanh nghi\u1ec7p, tham gia c\u00f4ng vi\u1ec7c th\u1ef1c t\u1ebf v\u00e0 c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c nh\u1eadn l\u01b0\u01a1ng theo nh\u1eefng c\u00f4ng vi\u1ec7c m\u00e0 m\u00ecnh th\u1ef1c hi\u1ec7n. Nhi\u1ec1u sinh vi\u00ean \u0111\u00e3 \u0111\u01b0\u1ee3c ti\u1ebfp c\u1eadn v\u00e0 tr\u1ea3i nghi\u1ec7m c\u00f4ng vi\u1ec7c d\u01b0\u1edbi s\u1ef1 d\u1eabn d\u1eaft c\u1ee7a c\u00e1c chuy\u00ean gia c\u1ee7a c\u00e1c \u0111\u01a1n v\u1ecb c\u00f4ng ty th\u00e0nh vi\u00ean thu\u1ed9c T\u1eadp \u0111o\u00e0n CMC qua c\u00e2u l\u1ea1c b\u1ed9, ch\u01b0\u01a1ng tr\u00ecnh workshop v\u00e0 nh\u1eefng ho\u1ea1t \u0111\u1ed9ng h\u01b0\u1edbng nghi\u1ec7p kh\u00e1c.<\/p>\n<figure style=\"width: 2560px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" src=\"https:\/\/spa-g.com\/wp-content\/uploads\/2024\/04\/CMC-Company-tour-TopCV-anh-7-scaled.jpg\" alt=\"\" width=\"2560\" height=\"1703\" \/><figcaption class=\"wp-caption-text\">S\u1ef1 ki\u1ec7n Company Tour tham quan TopCV Vi\u1ec7t Nam d\u00e0nh cho sinh vi\u00ean Tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc CMC.<\/figcaption><\/figure>\n<figure style=\"width: 1920px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" src=\"https:\/\/spa-g.com\/wp-content\/uploads\/2023\/10\/thumb.jpg\" alt=\"tr\u01b0\u1eddng \u0111\u1ea1i h\u1ecdc cmc\" width=\"1920\" height=\"1080\" \/><figcaption class=\"wp-caption-text\">Sinh vi\u00ean Tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc CMC tham d\u1ef1 L\u1ec5 Kh\u1edfi \u0111\u1ed9ng Ch\u01b0\u01a1ng tr\u00ecnh Samsung Innovation Campus 2023.<\/figcaption><\/figure>\n<figure id=\"attachment_22726\" aria-describedby=\"caption-attachment-22726\" style=\"width: 1920px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-22726 size-full\" src=\"https:\/\/spa-g.com\/wp-content\/uploads\/2023\/11\/Sinh-vien-CMC-tham-du-NIC-VIIE-2023-thumbnail.jpg\" alt=\"\" width=\"1920\" height=\"1080\" srcset=\"https:\/\/spa-g.com\/wp-content\/uploads\/2023\/11\/Sinh-vien-CMC-tham-du-NIC-VIIE-2023-thumbnail.jpg 1920w, https:\/\/spa-g.com\/wp-content\/uploads\/2023\/11\/Sinh-vien-CMC-tham-du-NIC-VIIE-2023-thumbnail-300x169.jpg 300w, https:\/\/spa-g.com\/wp-content\/uploads\/2023\/11\/Sinh-vien-CMC-tham-du-NIC-VIIE-2023-thumbnail-1024x576.jpg 1024w, https:\/\/spa-g.com\/wp-content\/uploads\/2023\/11\/Sinh-vien-CMC-tham-du-NIC-VIIE-2023-thumbnail-768x432.jpg 768w, https:\/\/spa-g.com\/wp-content\/uploads\/2023\/11\/Sinh-vien-CMC-tham-du-NIC-VIIE-2023-thumbnail-1536x864.jpg 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><figcaption id=\"caption-attachment-22726\" class=\"wp-caption-text\">S\u1eafc xanh CMC \u201cph\u1ee7 s\u00f3ng\u201d Tri\u1ec3n l\u00e3m Qu\u1ed1c t\u1ebf \u0110\u1ed5i m\u1edbi s\u00e1ng t\u1ea1o Vi\u1ec7t Nam 2023.<\/figcaption><\/figure>\n<h3 style=\"text-align: justify;\">Ch\u01b0\u01a1ng tr\u00ecnh \u0111\u00e0o t\u1ea1o \u0111\u1ecbnh h\u01b0\u1edbng \u0111\u00e1p \u1ee9ng c\u00e1c ti\u00eau chu\u1ea9n qu\u1ed1c t\u1ebf<\/h3>\n<p style=\"text-align: justify;\">Ch\u01b0\u01a1ng tr\u00ecnh \u0111\u00e0o t\u1ea1o ng\u00e0nh Marketing t\u1ea1i Tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc CMC \u0111\u01b0\u1ee3c thi\u1ebft k\u1ebf theo \u0111\u1ecbnh h\u01b0\u1edbng \u0111\u00e1p \u1ee9ng c\u00e1c ti\u00eau chu\u1ea9n c\u1ee7a H\u1ed9i \u0111\u1ed3ng Ki\u1ec3m \u0111\u1ecbnh c\u00e1c Tr\u01b0\u1eddng v\u00e0 Ch\u01b0\u01a1ng tr\u00ecnh \u0110\u00e0o t\u1ea1o v\u1ec1 Kinh doanh &#8211; Accreditation Council for Business Schools and Programs (ACBSP).<\/p>\n<p style=\"text-align: justify;\">C\u00f9ng v\u1edbi \u0111\u00f3, ng\u00e0nh Marketing \u0111\u01b0\u1ee3c x\u00e2y d\u1ef1ng v\u00e0 ph\u1ee5 tr\u00e1ch \u0111\u00e0o t\u1ea1o b\u1edfi \u0111\u1ed9i ng\u0169 gi\u1ea3ng vi\u00ean c\u00f3 kinh nghi\u1ec7m trong l\u0129nh v\u1ef1c gi\u1ea3ng d\u1ea1y, \u0111\u00e0o t\u1ea1o, tr\u00ecnh \u0111\u1ed9 chuy\u00ean m\u00f4n cao, t\u1ed1t nghi\u1ec7p t\u1eeb nhi\u1ec1u tr\u01b0\u1eddng \u0111\u1ea1i h\u1ecdc danh ti\u1ebfng c\u1ee7a M\u1ef9, Anh, Nh\u1eadt B\u1ea3n v\u00e0 Ch\u00e2u \u00c2u\u2026 v\u00e0 c\u00e1c nh\u00e0 qu\u1ea3n l\u00fd \u0111\u1ebfn t\u1eeb nhi\u1ec1u doanh nghi\u1ec7p trong v\u00e0 ngo\u00e0i n\u01b0\u1edbc. Do \u0111\u00f3, ch\u01b0\u01a1ng tr\u00ecnh \u0111\u00e0o t\u1ea1o ng\u00e0nh Marketing \u0111\u01b0\u1ee3c thi\u1ebft k\u1ebf ph\u00f9 h\u1ee3p v\u1edbi chi\u1ebfn l\u01b0\u1ee3c ph\u00e1t tri\u1ec3n v\u00e0 n\u0103ng l\u1ef1c c\u1ee7a Tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc CMC, k\u1ecbp th\u1eddi \u0111\u00e1p \u1ee9ng nhu c\u1ea7u c\u1ee7a th\u1ecb tr\u01b0\u1eddng v\u00e0 x\u00e3 h\u1ed9i.<\/p>\n<p style=\"text-align: justify;\">Ch\u01b0\u01a1ng tr\u00ecnh \u0111\u00e0o t\u1ea1o ng\u00e0nh Marketing t\u1ea1i Tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc CMC t\u0103ng c\u01b0\u1eddng th\u1eddi l\u01b0\u1ee3ng h\u1ecdc v\u00e0 th\u1ef1c h\u00e0nh ngay t\u1ea1i doanh nghi\u1ec7p gi\u00fap sinh vi\u00ean \u0111\u00e1p \u1ee9ng c\u00e1c ti\u00eau chu\u1ea9n v\u1ec1 ki\u1ebfn th\u1ee9c v\u00e0 c\u00e1c k\u1ef9 n\u0103ng nh\u01b0 kh\u1ea3 n\u0103ng gi\u1ea3i quy\u1ebft v\u1ea5n \u0111\u1ec1, t\u1ef1 h\u1ecdc, t\u1ef1 nghi\u00ean c\u1ee9u, t\u01b0 duy ph\u1ea3n bi\u1ec7n, s\u00e1ng t\u1ea1o c\u0169ng nh\u01b0 giao ti\u1ebfp v\u00e0 l\u00e0m vi\u1ec7c nh\u00f3m. Qua \u0111\u00f3, ng\u01b0\u1eddi h\u1ecdc c\u00f3 kh\u1ea3 n\u0103ng \u00e1p d\u1ee5ng ki\u1ebfn th\u1ee9c khoa h\u1ecdc t\u00ednh to\u00e1n \u0111\u1ec3 gi\u1ea3i quy\u1ebft c\u00e1c v\u1ea5n \u0111\u1ec1 th\u1ef1c t\u1ebf, c\u00f3 n\u0103ng l\u1ef1c nghi\u00ean c\u1ee9u, s\u00e1ng t\u1ea1o v\u00e0 th\u00edch \u1ee9ng v\u1edbi s\u1ef1 ph\u00e1t tri\u1ec3n kh\u00f4ng ng\u1eebng c\u1ee7a khoa h\u1ecdc v\u00e0 c\u00f4ng ngh\u1ec7 c\u0169ng nh\u01b0 h\u1ed9i nh\u1eadp qu\u1ed1c t\u1ebf.<\/p>\n<h3 style=\"text-align: justify;\">Qu\u1ef9 h\u1ecdc b\u1ed5ng \u201cCMC \u2013 V\u00ec b\u1ea1n x\u1ee9ng \u0111\u00e1ng\u201d t\u1ed5ng tr\u1ecb gi\u00e1 96 t\u1ef7 \u0111\u1ed3ng n\u0103m 2024<\/h3>\n<p style=\"text-align: justify;\">\u0110\u1ed3ng h\u00e0nh c\u00f9ng c\u00e1c th\u00ed sinh t\u00e0i n\u0103ng tr\u00ean h\u00e0nh tr\u00ecnh chinh ph\u1ee5c c\u00e1nh c\u1eeda \u0111\u1ea1i h\u1ecdc, T\u1eadp \u0111o\u00e0n C\u00f4ng ngh\u1ec7 CMC trao t\u1eb7ng qu\u1ef9 h\u1ecdc b\u1ed5ng \u201cCMC \u2013 V\u00ec b\u1ea1n x\u1ee9ng \u0111\u00e1ng\u201d cho nh\u1eefng th\u00ed sinh c\u00f3 th\u00e0nh t\u00edch h\u1ecdc t\u1eadp n\u1ed5i tr\u1ed9i khi x\u00e9t tuy\u1ec3n v\u00e0o Tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc CMC n\u0103m 2024. \u0110\u00e2y s\u1ebd l\u00e0 t\u1ea5m v\u00e9 th\u00f4ng h\u00e0nh gi\u00fap Gen Z t\u00e0i n\u0103ng t\u1ef1 tin chinh ph\u1ee5c c\u00e1nh c\u1eeda \u0111\u1ea1i h\u1ecdc.<\/p>\n<p style=\"text-align: justify;\">T\u1eeb ti\u00eau ch\u00ed tr\u00ean c\u00f3 th\u1ec3 th\u1ea5y, \u0111\u1ec3 t\u0103ng c\u01a1 h\u1ed9i nh\u1eadn h\u1ecdc b\u1ed5ng \u201cCMC \u2013 V\u00ec b\u1ea1n x\u1ee9ng \u0111\u00e1ng\u201d, th\u00ed sinh c\u00f3 th\u1ec3 t\u1eadn d\u1ee5ng c\u00e1c y\u1ebfu t\u1ed1 nh\u01b0 k\u1ebft qu\u1ea3 h\u1ecdc t\u1eadp THPT (h\u1ecdc b\u1ea1), c\u00e1c gi\u1ea3i th\u01b0\u1edfng trong k\u1ef3 thi h\u1ecdc sinh gi\u1ecfi c\u1ea5p t\u1ec9nh\/th\u00e0nh ph\u1ed1, k\u1ef3 thi Khoa h\u1ecdc K\u1ef9 thu\u1eadt c\u1ea5p qu\u1ed1c gia, qu\u1ed1c t\u1ebf ho\u1eb7c c\u00e1c ch\u1ee9ng ch\u1ec9 ngo\u1ea1i ng\u1eef qu\u1ed1c t\u1ebf nh\u01b0 IELTS, JLPT v\u00e0 TOPIK.<\/p>\n<p style=\"text-align: justify;\">M\u1edbi \u0111\u00e2y, H\u1ed9i \u0111\u1ed3ng Tuy\u1ec3n sinh Tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc CMC \u0111\u00e3 c\u00f4ng b\u1ed1 \u0111i\u1ec3m tr\u00fang tuy\u1ec3n c\u00f3 \u0111i\u1ec1u ki\u1ec7n \u0111\u1ee3t 1 &amp; 2 theo c\u00e1c ph\u01b0\u01a1ng th\u1ee9c x\u00e9t tuy\u1ec3n s\u1edbm n\u0103m 2024. Trong \u0111\u00f3, \u0111i\u1ec3m tr\u00fang tuy\u1ec3n \u0111\u1ed1i v\u1edbi ng\u00e0nh Marketing l\u00e0 22.50 \u0111i\u1ec3m.<\/p>\n<figure id=\"attachment_32052\" aria-describedby=\"caption-attachment-32052\" style=\"width: 1200px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-32052 size-full\" src=\"https:\/\/spa-g.com\/wp-content\/uploads\/2024\/05\/Ket-qua-trung-tuyen-dai-hoc-xet-hoc-ba-THPT-Dot-3-2024.jpg\" alt=\"\" width=\"1200\" height=\"1552\" srcset=\"https:\/\/spa-g.com\/wp-content\/uploads\/2024\/05\/Ket-qua-trung-tuyen-dai-hoc-xet-hoc-ba-THPT-Dot-3-2024.jpg 1200w, https:\/\/spa-g.com\/wp-content\/uploads\/2024\/05\/Ket-qua-trung-tuyen-dai-hoc-xet-hoc-ba-THPT-Dot-3-2024-232x300.jpg 232w, https:\/\/spa-g.com\/wp-content\/uploads\/2024\/05\/Ket-qua-trung-tuyen-dai-hoc-xet-hoc-ba-THPT-Dot-3-2024-792x1024.jpg 792w, https:\/\/spa-g.com\/wp-content\/uploads\/2024\/05\/Ket-qua-trung-tuyen-dai-hoc-xet-hoc-ba-THPT-Dot-3-2024-768x993.jpg 768w, https:\/\/spa-g.com\/wp-content\/uploads\/2024\/05\/Ket-qua-trung-tuyen-dai-hoc-xet-hoc-ba-THPT-Dot-3-2024-1188x1536.jpg 1188w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><figcaption id=\"caption-attachment-32052\" class=\"wp-caption-text\">K\u1ebft qu\u1ea3 tr\u00fang tuy\u1ec3n \u0111\u1ea1i h\u1ecdc h\u1ec7 ch\u00ednh quy \u0111\u1ee3t 3 n\u0103m 2024 \u2013 Tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc CMC theo ph\u01b0\u01a1ng th\u1ee9c x\u00e9t tuy\u1ec3n k\u1ebft qu\u1ea3 h\u1ecdc t\u1eadp b\u1eadc THPT (h\u1ecdc b\u1ea1).<\/figcaption><\/figure>\n<figure id=\"attachment_32053\" aria-describedby=\"caption-attachment-32053\" style=\"width: 1201px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-32053 size-full\" src=\"https:\/\/spa-g.com\/wp-content\/uploads\/2024\/05\/Ket-qua-trung-tuyen-dai-hoc-xet-hoc-ba-THPT-ket-hop-CCQT-Dot-3-2024.jpg\" alt=\"\" width=\"1201\" height=\"1600\" srcset=\"https:\/\/spa-g.com\/wp-content\/uploads\/2024\/05\/Ket-qua-trung-tuyen-dai-hoc-xet-hoc-ba-THPT-ket-hop-CCQT-Dot-3-2024.jpg 1201w, https:\/\/spa-g.com\/wp-content\/uploads\/2024\/05\/Ket-qua-trung-tuyen-dai-hoc-xet-hoc-ba-THPT-ket-hop-CCQT-Dot-3-2024-225x300.jpg 225w, https:\/\/spa-g.com\/wp-content\/uploads\/2024\/05\/Ket-qua-trung-tuyen-dai-hoc-xet-hoc-ba-THPT-ket-hop-CCQT-Dot-3-2024-769x1024.jpg 769w, https:\/\/spa-g.com\/wp-content\/uploads\/2024\/05\/Ket-qua-trung-tuyen-dai-hoc-xet-hoc-ba-THPT-ket-hop-CCQT-Dot-3-2024-768x1023.jpg 768w, https:\/\/spa-g.com\/wp-content\/uploads\/2024\/05\/Ket-qua-trung-tuyen-dai-hoc-xet-hoc-ba-THPT-ket-hop-CCQT-Dot-3-2024-1153x1536.jpg 1153w\" sizes=\"(max-width: 1201px) 100vw, 1201px\" \/><figcaption id=\"caption-attachment-32053\" class=\"wp-caption-text\">K\u1ebft qu\u1ea3 tr\u00fang tuy\u1ec3n \u0111\u1ea1i h\u1ecdc h\u1ec7 ch\u00ednh quy \u0111\u1ee3t 3 n\u0103m 2024 \u2013 Tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc CMC theo ph\u01b0\u01a1ng th\u1ee9c x\u00e9t tuy\u1ec3n k\u1ebft h\u1ee3p k\u1ebft qu\u1ea3 h\u1ecdc t\u1eadp b\u1eadc THPT (h\u1ecdc b\u1ea1) v\u1edbi ch\u1ee9ng ch\u1ec9 qu\u1ed1c t\u1ebf.<\/figcaption><\/figure>\n<p style=\"text-align: justify;\">\u0110\u1ec3 \u0111\u0103ng k\u00fd x\u00e9t tuy\u1ec3n s\u1edbm nh\u1eb1m gi\u1ea3m \u00e1p l\u1ef1c tr\u01b0\u1edbc k\u1ef3 thi t\u1ed1t nghi\u1ec7p THPT n\u0103m 2024 v\u00e0 t\u0103ng l\u1ee3i th\u1ebf nh\u1eadn h\u1ecdc b\u1ed5ng, th\u00ed sinh truy c\u1eadp v\u00e0o h\u1ec7 th\u1ed1ng tuy\u1ec3n sinh tr\u1ef1c tuy\u1ebfn c\u1ee7a Tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc CMC t\u1ea1i trang: <em><a href=\"https:\/\/xettuyen.spa-g.com\/\" target=\"_blank\" rel=\"noopener\">https:\/\/xettuyen.spa-g.com\/<\/a><\/em>. Sau \u0111\u00f3, th\u00ed sinh ho\u00e0n th\u00e0nh \u0111\u0103ng k\u00fd t\u00e0i kho\u1ea3n v\u00e0 \u0111\u0103ng k\u00fd x\u00e9t tuy\u1ec3n s\u1edbm v\u00e0o c\u00e1c ng\u00e0nh \u0111\u00e0o t\u1ea1o theo h\u01b0\u1edbng d\u1eabn t\u1ea1i b\u00e0i vi\u1ebft sau: <em><a href=\"https:\/\/spa-g.com\/huong-dan-dang-ky-xet-tuyen-hoc-ba-truc-tuyen-vao-truong-dai-hoc-cmc-nam-2024\/\" target=\"_blank\" rel=\"noopener\">https:\/\/spa-g.com\/huong-dan-dang-ky-xet-tuyen-hoc-ba-truc-tuyen-vao-truong-dai-hoc-cmc-nam-2024\/<\/a><\/em>.<\/p>\n<p style=\"text-align: justify;\"><em><strong>Tr\u00ean \u0111\u00e2y l\u00e0 nh\u1eefng th\u00f4ng tin gi\u1edbi thi\u1ec7u v\u1ec1 ng\u00e0nh Marketing v\u00e0 nh\u1eefng tri\u1ec3n v\u1ecdng ngh\u1ec1 nghi\u1ec7p. N\u1ebfu b\u1ea1n c\u00f3 \u0111am m\u00ea v\u00e0 mong mu\u1ed1n \u0111\u01b0\u1ee3c \u0111\u00e0o t\u1ea1o b\u00e0i b\u1ea3n v\u1ec1 l\u0129nh v\u1ef1c n\u00e0y, th\u00ec Tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc CMC ch\u00ednh l\u00e0 s\u1ef1 l\u1ef1a ch\u1ecdn s\u00e1ng su\u1ed1t d\u00e0nh cho b\u1ea1n. H\u00e3y n\u1ed9p h\u1ed3 s\u01a1 \u0111\u0103ng k\u00fd x\u00e9t tuy\u1ec3n v\u00e0o Tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc CMC \u0111\u1ec3 tr\u1edf th\u00e0nh nh\u1eefng nh\u00e2n t\u1ed1 d\u1eabn \u0111\u1ea7u k\u1ef7 nguy\u00ean s\u1ed1 v\u00e0 t\u1ef1 tin th\u1ec3 hi\u1ec7n b\u1ea3n l\u0129nh ngay h\u00f4m nay!<\/strong><\/em><\/p>\n<hr \/>\n<p style=\"text-align: justify;\"><a href=\"https:\/\/xettuyen.spa-g.com\/\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-26952 size-full\" src=\"https:\/\/spa-g.com\/wp-content\/uploads\/2024\/03\/tuyen-sinh-truong-dai-hoc-cmc-2024-min-scaled.jpg\" sizes=\"(max-width: 2560px) 100vw, 2560px\" srcset=\"https:\/\/spa-g.com\/wp-content\/uploads\/2024\/03\/tuyen-sinh-truong-dai-hoc-cmc-2024-min-scaled.jpg 2560w, https:\/\/spa-g.com\/wp-content\/uploads\/2024\/03\/tuyen-sinh-truong-dai-hoc-cmc-2024-min-300x209.jpg 300w, https:\/\/spa-g.com\/wp-content\/uploads\/2024\/03\/tuyen-sinh-truong-dai-hoc-cmc-2024-min-1024x714.jpg 1024w, https:\/\/spa-g.com\/wp-content\/uploads\/2024\/03\/tuyen-sinh-truong-dai-hoc-cmc-2024-min-768x535.jpg 768w, https:\/\/spa-g.com\/wp-content\/uploads\/2024\/03\/tuyen-sinh-truong-dai-hoc-cmc-2024-min-1536x1071.jpg 1536w, https:\/\/spa-g.com\/wp-content\/uploads\/2024\/03\/tuyen-sinh-truong-dai-hoc-cmc-2024-min-2048x1428.jpg 2048w\" alt=\"tuy\u1ec3n sinh tr\u01b0\u1eddng \u0111\u1ea1i h\u1ecdc cmc 2024\" width=\"2560\" height=\"1785\" \/><\/a><\/p>\n<p style=\"text-align: justify;\"><em>N\u0103m 2024, Tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc CMC (m\u00e3 tr\u01b0\u1eddng: CMC) d\u1ef1 ki\u1ebfn tuy\u1ec3n sinh 1.350 sinh vi\u00ean \u0111\u1ea1i h\u1ecdc ch\u00ednh quy cho c\u00e1c ng\u00e0nh\/ch\u01b0\u01a1ng tr\u00ecnh \u0111\u00e0o t\u1ea1o: <strong>C\u00f4ng ngh\u1ec7 Th\u00f4ng tin, C\u00f4ng ngh\u1ec7 Th\u00f4ng tin Vi\u1ec7t \u2013 H\u00e0n, C\u00f4ng ngh\u1ec7 Th\u00f4ng tin Vi\u1ec7t \u2013 Nh\u1eadt, C\u00f4ng ngh\u1ec7 K\u1ef9 thu\u1eadt \u0110i\u1ec7n t\u1eed \u2013 Vi\u1ec5n th\u00f4ng, Khoa h\u1ecdc M\u00e1y t\u00ednh, Qu\u1ea3n tr\u1ecb Kinh doanh, Marketing, Thi\u1ebft k\u1ebf \u0110\u1ed3 h\u1ecda, Ng\u00f4n ng\u1eef Nh\u1eadt\u00a0<\/strong>v\u00e0\u00a0<strong>Ng\u00f4n ng\u1eef H\u00e0n Qu\u1ed1c<\/strong>. \u0110\u00e2y l\u00e0 nh\u1eefng ng\u00e0nh h\u1ecdc ch\u01b0a bao gi\u1edd ng\u1eebng \u201cc\u01a1n kh\u00e1t\u201d nh\u00e2n l\u1ef1c v\u1edbi m\u1ee9c thu nh\u1eadp kh\u1ee7ng, ph\u00f9 h\u1ee3p v\u1edbi nh\u1eefng b\u1ea1n tr\u1ebb n\u0103ng \u0111\u1ed9ng, t\u1ef1 tin v\u00e0 khao kh\u00e1t khai ph\u00e1 Th\u1ebf gi\u1edbi S\u1ed1.<\/em><\/p>\n<p style=\"text-align: justify;\"><em>L\u1ef1a ch\u1ecdn h\u1ecdc t\u1eadp t\u1ea1i Tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc CMC, c\u00e1c t\u00e2n sinh vi\u00ean c\u00f3 c\u01a1 h\u1ed9i nh\u1eadn h\u00e0ng tr\u0103m su\u1ea5t h\u1ecdc b\u1ed5ng h\u1ea5p d\u1eabn tr\u1ecb gi\u00e1\u00a0<strong>50%<\/strong>,\u00a0<strong>70%<\/strong>\u00a0v\u00e0\u00a0<strong>100% h\u1ecdc ph\u00ed<\/strong>\u00a0cho to\u00e0n kh\u00f3a h\u1ecdc t\u1eeb qu\u1ef9 h\u1ecdc b\u1ed5ng \u201cCMC \u2013 V\u00ec b\u1ea1n x\u1ee9ng \u0111\u00e1ng\u201d t\u1ed5ng tr\u1ecb gi\u00e1 96 t\u1ef7 \u0111\u1ed3ng. Qu\u00fd PH&amp;HS t\u00ecm hi\u1ec3u th\u00f4ng tin v\u00e0 \u0111\u0103ng k\u00fd x\u00e9t tuy\u1ec3n v\u00e0o Tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc CMC t\u1ea1i trang:\u00a0<a href=\"https:\/\/xettuyen.spa-g.com\/\" target=\"_blank\" rel=\"noopener\">https:\/\/xettuyen.spa-g.com\/<\/a>\u00a0ho\u1eb7c li\u00ean h\u1ec7 Hotline:\u00a0<strong>024 7102 9999<\/strong>.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ng\u00e0y nay, Marketing l\u00e0 m\u1ed9t trong nh\u1eefng y\u1ebfu t\u1ed1 quan tr\u1ecdng quy\u1ebft \u0111\u1ecbnh s\u1ef1 th\u00e0nh c\u00f4ng trong chi\u1ebfn l\u01b0\u1ee3c kinh doanh c\u1ee7a c\u00e1c doanh nghi\u1ec7p, \u0111\u1ed3ng th\u1eddi x\u00e2y d\u1ef1ng h\u00ecnh \u1ea3nh th\u01b0\u01a1ng hi\u1ec7u v\u00e0 t\u0103ng l\u1ee3i th\u1ebf c\u1ea1nh tranh tr\u00ean th\u1ecb tr\u01b0\u1eddng. V\u1edbi tri\u1ec3n v\u1ecdng ngh\u1ec1 nghi\u1ec7p \u0111a d\u1ea1ng v\u00e0 nhu c\u1ea7u tuy\u1ec3n d\u1ee5ng l\u1edbn, Marketing l\u00e0 m\u1ed9t trong nh\u1eefng ng\u00e0nh \u0111\u01b0\u1ee3c nhi\u1ec1u th\u00ed sinh quan t\u00e2m v\u00e0 \u0111\u0103ng k\u00fd nguy\u1ec7n v\u1ecdng x\u00e9t tuy\u1ec3n t\u1ea1i Tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc CMC. V\u1eady ng\u00e0nh Marketing l\u00e0 g\u00ec, ch\u01b0\u01a1ng tr\u00ecnh \u0111\u00e0o t\u1ea1o ra sao v\u00e0 c\u01a1 h\u1ed9i vi\u1ec7c l\u00e0m nh\u01b0 th\u1ebf n\u00e0o? H\u00e3y c\u00f9ng Tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc CMC kh\u00e1m ph\u00e1 chi ti\u1ebft ng\u00e0nh h\u1ecdc n\u00e0y qua b\u00e0i vi\u1ebft sau \u0111\u00e2y! Ng\u00e0nh Marketing l\u00e0 g\u00ec? Ch\u01b0\u01a1ng tr\u00ecnh \u0111\u00e0o t\u1ea1o ra sao? Ho\u1ea1t \u0111\u1ed9ng marketing \u1ea3nh h\u01b0\u1edfng v\u00e0 chi ph\u1ed1i quy tr\u00ecnh b\u00e1n h\u00e0ng v\u00e0 ho\u1ea1t \u0111\u1ed9ng kinh doanh c\u1ee7a doanh nghi\u1ec7p. Nhu c\u1ea7u nh\u00e2n l\u1ef1c c\u00f3 tr\u00ecnh \u0111\u1ed9 \u0111\u1ea1i h\u1ecdc cho c\u00e1c v\u1ecb tr\u00ed nh\u00e2n vi\u00ean, chuy\u00ean vi\u00ean, qu\u1ea3n l\u00fd, ho\u1eb7c l\u00e3nh \u0111\u1ea1o c\u00e1c ph\u00f2ng ban Marketing l\u00e0 r\u1ea5t l\u1edbn. Kh\u00e1i ni\u1ec7m v\u1ec1 Marketing kh\u00f4ng \u0111\u01b0\u1ee3c x\u00e1c \u0111\u1ecbnh b\u1eb1ng m\u1ed9t \u0111\u1ecbnh ngh\u0129a duy nh\u1ea5t m\u00e0 thu\u1eadt ng\u1eef n\u00e0y \u0111\u01b0\u1ee3c gi\u1ea3i th\u00edch d\u01b0\u1edbi nhi\u1ec1u quan \u0111i\u1ec3m kh\u00e1c nhau. Theo Philip Kotler, ng\u01b0\u1eddi \u0111\u01b0\u1ee3c m\u1ec7nh danh l\u00e0 cha \u0111\u1ebb ng\u00e0nh Marketing hi\u1ec7n \u0111\u1ea1i, \u00f4ng n\u00eau c\u1ee5 th\u1ec3 kh\u00e1i ni\u1ec7m Marketing nh\u01b0 sau: \u201cMarketing l\u00e0 khoa h\u1ecdc v\u00e0 ngh\u1ec7 thu\u1eadt t\u1ea1o ra gi\u00e1 tr\u1ecb, truy\u1ec1n th\u00f4ng v\u00e0 ph\u00e2n ph\u1ed1i nh\u1eefng gi\u00e1 tr\u1ecb \u0111\u00f3 nh\u1eb1m th\u1ecfa m\u00e3n nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau \u0111\u1ec3 khai th\u00e1c l\u1ee3i nhu\u1eadn t\u1ed1i \u01b0u.\u201d Nh\u01b0 v\u1eady, ng\u00e0nh Marketing s\u1ebd l\u00e0 ng\u00e0nh h\u1ecdc cung c\u1ea5p n\u1ec1n t\u1ea3ng ki\u1ebfn th\u1ee9c v\u00e0 k\u1ef9 n\u0103ng v\u1ec1 th\u1ecb tr\u01b0\u1eddng, s\u1ea3n ph\u1ea9m, th\u01b0\u01a1ng hi\u1ec7u, truy\u1ec1n th\u00f4ng, v.v. Qua \u0111\u00f3, gi\u00fap ng\u01b0\u1eddi h\u1ecdc ph\u00e1t tri\u1ec3n n\u0103ng l\u1ef1c \u0111\u1ec3 th\u1ef1c hi\u1ec7n c\u00e1c k\u1ebf ho\u1ea1ch \u2013 chi\u1ebfn l\u01b0\u1ee3c nh\u1eb1m tho\u1ea3 m\u00e3n nhu c\u1ea7u v\u00e0 mong mu\u1ed1n c\u1ee7a kh\u00e1ch h\u00e0ng th\u00f4ng qua qu\u00e1 tr\u00ecnh ti\u1ebfp th\u1ecb, ph\u00e1t tri\u1ec3n th\u01b0\u01a1ng hi\u1ec7u, qu\u1ea3ng b\u00e1 s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5, t\u1eeb \u0111\u00f3 thi\u1ebft l\u1eadp c\u1ea7u n\u1ed1i b\u1ec1n ch\u1eb7t gi\u1eefa doanh nghi\u1ec7p v\u1edbi kh\u00e1ch h\u00e0ng. T\u1ea1i Tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc CMC, ch\u01b0\u01a1ng tr\u00ecnh \u0111\u00e0o t\u1ea1o ng\u00e0nh Marketing bao g\u1ed3m c\u00e1c m\u00f4n h\u1ecdc c\u01a1 s\u1edf ng\u00e0nh v\u00e0 chuy\u00ean ng\u00e0nh nh\u01b0 sau: Nghi\u00ean c\u1ee9u th\u1ecb tr\u01b0\u1eddng, Chi\u1ebfn l\u01b0\u1ee3c v\u00e0 k\u1ebf ho\u1ea1ch Marketing, Qu\u1ea3n tr\u1ecb marketing, Quan h\u1ec7 c\u00f4ng ch\u00fang, Qu\u1ea3n tr\u1ecb s\u1ea3n ph\u1ea9m, Qu\u1ea3n tr\u1ecb th\u01b0\u01a1ng hi\u1ec7u to\u00e0n c\u1ea7u, Marketing qu\u1ed1c t\u1ebf, v.v. Xem th\u00eam: Tr\u1ea3i nghi\u1ec7m l\u00e0m ch\u1ee7 doanh nghi\u1ec7p, t\u1ef1 tin chinh ph\u1ee5c th\u1ecb tr\u01b0\u1eddng v\u1edbi sinh vi\u00ean Tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc CMC t\u1ea1i workshop v\u1ec1 Tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng L\u1ee3i th\u1ebf gi\u00e0nh h\u1ecdc b\u1ed5ng tr\u1ecb gi\u00e1 100% h\u1ecdc ph\u00ed khi tham gia \u0111\u0103ng k\u00fd x\u00e9t tuy\u1ec3n s\u1edbm t\u1ea1i Tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc CMC S\u1edf h\u1eefu ch\u1ee9ng ch\u1ec9 qu\u1ed1c t\u1ebf: C\u01a1 h\u1ed9i tuy\u1ec3n th\u1eb3ng \u0111\u1ea1i h\u1ecdc v\u00e0 nh\u1eadn h\u1ecdc b\u1ed5ng l\u00ean \u0111\u1ebfn 100% h\u1ecdc ph\u00ed Tri\u1ec3n v\u1ecdng ngh\u1ec1 nghi\u1ec7p c\u1ee7a ng\u00e0nh Marketing Theo th\u1ed1ng k\u00ea t\u1eeb T\u1ea1p ch\u00ed \u0111i\u1ec7n t\u1eed nh\u00e2n l\u1ef1c nh\u00e2n t\u00e0i Vi\u1ec7t, cho \u0111\u1ebfn n\u0103m 2025, ng\u00e0nh Marketing s\u1ebd c\u1ea7n kho\u1ea3ng 21.600 lao \u0111\u1ed9ng tr\u1edf l\u00ean m\u1ed7i n\u0103m. K\u1ebft qu\u1ea3 kh\u1ea3o s\u00e1t th\u00f4ng s\u1ed1 nh\u00e2n l\u1ef1c tr\u1ef1c tuy\u1ebfn Vi\u1ec7t Nam c\u0169ng cho th\u1ea5y, ng\u00e0nh marketing v\u1eabn ti\u1ebfp t\u1ee5c d\u1eabn \u0111\u1ea7u trong nh\u1eefng l\u0129nh v\u1ef1c c\u00f3 nhu c\u1ea7u tuy\u1ec3n d\u1ee5ng nh\u00e2n l\u1ef1c cao nh\u1ea5t. Sinh vi\u00ean t\u1ed1t nghi\u1ec7p ng\u00e0nh Marketing c\u00f3 th\u1ec3 \u0111\u1ea3m nhi\u1ec7m c\u00e1c v\u1ecb tr\u00ed c\u00f4ng vi\u1ec7c nh\u01b0: Chuy\u00ean vi\u00ean SEO\/SEM Chuy\u00ean vi\u00ean Qu\u1ea3ng c\u00e1o tr\u1ef1c tuy\u1ebfn Chuy\u00ean vi\u00ean N\u1ed9i dung s\u1ed1 Chuy\u00ean vi\u00ean Ph\u00e2n t\u00edch d\u1eef li\u1ec7u v\u00e0 \u0110o l\u01b0\u1eddng Chuy\u00ean vi\u00ean Marketing Full-Stack Chuy\u00ean vi\u00ean Nghi\u00ean c\u1ee9u th\u1ecb tr\u01b0\u1eddng Chuy\u00ean vi\u00ean T\u01b0 v\u1ea5n chi\u1ebfn l\u01b0\u1ee3c Chuy\u00ean vi\u00ean Qu\u1ea3n l\u00fd truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i C\u00e1n b\u1ed9 gi\u1ea3ng d\u1ea1y, nghi\u00ean c\u1ee9u trong c\u00e1c vi\u1ec7n nghi\u00ean c\u1ee9u, tr\u01b0\u1eddng \u0111\u1ea1i h\u1ecdc,\u2026 Theo Navigos Search, d\u1ef1a tr\u00ean c\u01a1n s\u1ed1t nh\u00e2n l\u1ef1c Marketing trong nh\u1eefng n\u0103m g\u1ea7n \u0111\u00e2y, ng\u00e0nh n\u00e0y \u0111\u01b0\u1ee3c \u0111\u00e1nh gi\u00e1 l\u00e0 c\u00f3 nhu c\u1ea7u tuy\u1ec3n d\u1ee5ng cao v\u1edbi m\u1ee9c l\u01b0\u01a1ng h\u1ea5p d\u1eabn. Ng\u01b0\u1eddi theo \u0111u\u1ed5i vi\u1ec7c l\u00e0m Marketing c\u00f3 s\u1ef1 l\u1ef1a ch\u1ecdn \u0111a d\u1ea1ng v\u1ec1 vi\u1ec7c l\u00e0m nh\u01b0 quan h\u1ec7 c\u00f4ng ch\u00fang, content, marketing online, truy\u1ec1n th\u00f4ng, qu\u1ea3n l\u00fd th\u01b0\u01a1ng hi\u1ec7u, quan h\u1ec7 kh\u00e1ch h\u00e0ng,&#8230; N\u00ean theo h\u1ecdc Marketing \u1edf \u0111\u00e2u? \u0110\u1ea1i h\u1ecdc trong l\u00f2ng doanh nghi\u1ec7p \u2013 l\u1ee3i th\u1ebf mang \u0111\u1ebfn s\u1ef1 b\u1ea3o \u0111\u1ea3m v\u1ec1 c\u01a1 h\u1ed9i vi\u1ec7c l\u00e0m cho sinh vi\u00ean L\u00e0 th\u00e0nh vi\u00ean c\u1ee7a T\u1eadp \u0111o\u00e0n C\u00f4ng ngh\u1ec7 h\u00e0ng \u0111\u1ea7u Vi\u1ec7t Nam, v\u1edbi m\u1ea1ng l\u01b0\u1edbi doanh nghi\u1ec7p li\u00ean k\u1ebft trong n\u01b0\u1edbc v\u00e0 qu\u1ed1c t\u1ebf, sinh vi\u00ean ng\u00e0nh Marketing t\u1ea1i Tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc CMC c\u00f3 l\u1ee3i th\u1ebf n\u1eafm b\u1eaft c\u00e1c c\u01a1 h\u1ed9i vi\u1ec7c l\u00e0m t\u1ea1i Samsung, Microsoft, c\u00e1c c\u00f4ng ty th\u00e0nh vi\u00ean c\u1ee7a T\u1eadp \u0111o\u00e0n C\u00f4ng ngh\u1ec7 CMC nh\u01b0: CMC Telecom, CMC Global, CMC Technology &amp; Solution,\u2026 c\u0169ng nh\u01b0 c\u00e1c \u0111\u1ed1i t\u00e1c trong n\u01b0\u1edbc v\u00e0 qu\u1ed1c t\u1ebf c\u1ee7a T\u1eadp \u0111o\u00e0n C\u00f4ng ngh\u1ec7 CMC. Ngay t\u1eeb n\u0103m th\u1ee9 nh\u1ea5t, sinh vi\u00ean \u0111\u01b0\u1ee3c tham quan th\u1ef1c t\u1ebf t\u1ea1i c\u00e1c doanh nghi\u1ec7p \u0111\u1ed1i t\u00e1c thu\u1ed9c Top 500 Doanh nghi\u1ec7p l\u1edbn nh\u1ea5t Vi\u1ec7t Nam (VNR500) v\u00e0 c\u00e1c \u0111\u01a1n v\u1ecb th\u00e0nh vi\u00ean c\u1ee7a T\u1eadp \u0111o\u00e0n C\u00f4ng ngh\u1ec7 CMC, qua \u0111\u00f3 c\u00f3 \u0111\u01b0\u1ee3c c\u00e1i nh\u00ecn t\u1ed5ng quan v\u1ec1 m\u00f4i tr\u01b0\u1eddng l\u00e0m vi\u1ec7c trong t\u01b0\u01a1ng lai. \u0110\u1ed3ng th\u1eddi, trong qu\u00e1 tr\u00ecnh \u0111\u00e0o t\u1ea1o, sinh vi\u00ean s\u1ebd \u0111\u01b0\u1ee3c th\u1ef1c t\u1eadp 1 h\u1ecdc k\u1ef3 t\u1ea1i doanh nghi\u1ec7p, tham gia c\u00f4ng vi\u1ec7c th\u1ef1c t\u1ebf v\u00e0 c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c nh\u1eadn l\u01b0\u01a1ng theo nh\u1eefng c\u00f4ng vi\u1ec7c m\u00e0 m\u00ecnh th\u1ef1c hi\u1ec7n. Nhi\u1ec1u sinh vi\u00ean \u0111\u00e3 \u0111\u01b0\u1ee3c ti\u1ebfp c\u1eadn v\u00e0 tr\u1ea3i nghi\u1ec7m c\u00f4ng vi\u1ec7c d\u01b0\u1edbi s\u1ef1 d\u1eabn d\u1eaft c\u1ee7a c\u00e1c chuy\u00ean gia c\u1ee7a c\u00e1c \u0111\u01a1n v\u1ecb c\u00f4ng ty th\u00e0nh vi\u00ean thu\u1ed9c T\u1eadp \u0111o\u00e0n CMC qua c\u00e2u l\u1ea1c b\u1ed9, ch\u01b0\u01a1ng tr\u00ecnh workshop v\u00e0 nh\u1eefng ho\u1ea1t \u0111\u1ed9ng h\u01b0\u1edbng nghi\u1ec7p kh\u00e1c. Ch\u01b0\u01a1ng tr\u00ecnh \u0111\u00e0o t\u1ea1o \u0111\u1ecbnh h\u01b0\u1edbng \u0111\u00e1p \u1ee9ng c\u00e1c ti\u00eau chu\u1ea9n qu\u1ed1c t\u1ebf Ch\u01b0\u01a1ng tr\u00ecnh \u0111\u00e0o t\u1ea1o ng\u00e0nh Marketing t\u1ea1i Tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc CMC \u0111\u01b0\u1ee3c thi\u1ebft k\u1ebf theo \u0111\u1ecbnh h\u01b0\u1edbng \u0111\u00e1p \u1ee9ng c\u00e1c ti\u00eau chu\u1ea9n c\u1ee7a H\u1ed9i \u0111\u1ed3ng Ki\u1ec3m \u0111\u1ecbnh c\u00e1c Tr\u01b0\u1eddng v\u00e0 Ch\u01b0\u01a1ng tr\u00ecnh \u0110\u00e0o t\u1ea1o v\u1ec1 Kinh doanh &#8211; Accreditation Council for Business Schools and Programs (ACBSP). C\u00f9ng v\u1edbi [&hellip;]<\/p>\n","protected":false},"author":24,"featured_media":32385,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[642,124,242],"tags":[164,165,367,520,518],"yoast_head":"\n<title>Ng\u00e0nh Marketing l\u00e0 g\u00ec? Tri\u1ec3n v\u1ecdng ngh\u1ec1 nghi\u1ec7p nh\u01b0 th\u1ebf n\u00e0o?<\/title>\n<meta name=\"description\" content=\"Ng\u00e0nh Marketing l\u00e0 g\u00ec? \u0110\u00e2y l\u00e0 l\u0129nh v\u1ef1c trong kinh doanh - qu\u1ea3n l\u00fd, t\u1ea1o ra gi\u00e1 tr\u1ecb, truy\u1ec1n th\u00f4ng v\u00e0 ph\u00e2n ph\u1ed1i nh\u1eefng gi\u00e1 tr\u1ecb \u0111\u00f3 \u0111\u1ec3 khai th\u00e1c l\u1ee3i nhu\u1eadn.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/spa-g.com\/tim-hieu-nganh-marketing-hoc-nhung-gi-va-trien-vong-nghe-nghiep-ra-sao\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Ng\u00e0nh Marketing l\u00e0 g\u00ec? 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